How to put your hard-earned business cash to work

What if your business is earning a cash surplus every month? What would you do? Many small-business owners don’t do anything. They leave it in their current account, earning little or no interest. Some do nothing because they’re busy with other business priorities. Others don’t do anything because they don’t realise they have other options.Continue reading “How to put your hard-earned business cash to work”

How to cold call your way to new customers

In an age where many businesses use digital marketing techniques, others use old-school tactics such as cold calling. Cold calling is a direct marketing method involving phoning potential customers you’ve never met or spoken to before. Cold-calling isn’t for the thin-skinned, because even if you have a great opening gambit, it’s not unusual to beContinue reading “How to cold call your way to new customers”

How to use funded training to future-proof your small business

It’s often said that a business’ most valuable asset is its people – and that includes you. Your team’s talent, knowledge, hard work and commitment will be what enables your business to succeed. But to make the most of your team, you need the right training. You also need to develop your new talent, too,Continue reading “How to use funded training to future-proof your small business”

How to develop confidence in your new business

Confidence is said to be everything. That’s not strictly true, because other things in life and business are also important. But, confidence can help you to overcome challenges, build relationships, take risks, deal with setbacks but ultimately achieve great things. You need to have confidence in yourself and your business. So, why might that notContinue reading “How to develop confidence in your new business”

How to increase online sign-ups, enquiries or sales

Does your website successfully convert web traffic into paying customers? Does it deliver what your customers expect? What are the essential elements that every website needs to persuade visitors to sign up, enquire or make a purchase? Why does web design matter and how do you keep visitors engaged and coming back for more? AnsweringContinue reading “How to increase online sign-ups, enquiries or sales”